NICRA’s 83rd Annual Meeting
November 8-10, 2016 
Grand Sierra Resort & Casino, Reno, Nevada

Monday, November 7, 2016
10:00am – 3:00pm

10:00am – 3:00pm


Golf Tournament – Wildcreek Golf Course

Executive Committee Meeting

Membership Committee Meeting

Tuesday, November 8, 2016
7:00am – Noon Board of Directors Meeting
Noon – 5:00pm Suppliers Setup Exhibits
12:30pm – 5:00pm Open Registration
1:15pm – 5:30pm Convention Kick Off Program
1:15pm – 2:00pm Creating a Working Marketing Plan for New Shops
2:00pm – 2:45pm Understanding Your Equipment Needs (Hard Ice Cream, Soft Serve, Frozen Custard, Gelato)
2:45pm – 3:00pm Break
3:00pm – 3:30pm Choosing a Location for Your First and Future Stores
3:30pm – 4:15pm Opening Day Checklist
4:15pm – 4:30pm Break
4:30pm – 5:00pm First Timers Meeting
5:00pm – 5:45pm Questions & Answers
5:45pm – 6:00pm Meet & Greet the NICRA Officers and Board of Directors
6:30pm – 7:00pm Welcome Reception & Cash Bar
Meet NICRA Past Presidents
7:00pm – 8:15pm Welcome Dinner (Ticket Required)
8:30pm – 10:00pm Your Best New Flavor Contest
Exhibits Open – Cash Bar
Wednesday, November 9, 2016
7:30am – 4:00pm Registration Open
8:00am – 8:45am Opening Breakfast (Ticket Required)
Welcome & Opening Remarks
Win NICRA Bucks
8:45am – 9:00am Mark Twain
9:00am – 10:30am Keynote Speaker
Janine Driver
Moderator: Neil McWilliams, Spring Dipper
10:30am – 5:00pm Exhibit Open
Trade Show Day
10:35am – 11:45am Coffee Break
Visit Supplier Exhibit Room
11:45 am – 12:30pm Luncheon (Ticket Required)
12:30pm – 1:30pm Networking for Ice Cream Store Ownerst
1:30pm – 2:10 pm Best Flavor Contest – Baked Goods
2:15pm – 3:00pm Concurrent Sessions
Shipping Ice Cream Pints and Quarts
Finances 101
Menu Boards to Fit Your Store Needs
3:05pm – 3:20pm Coffee Break
3:20pm – 4:20pm Concurrent Sessions
Finances 102
Employee Handbooks
Food Safety
4:30pm – 5:30pm Concurrent Sessions
Standard Operating Procedures for Making Ice Cream
What’s In Your Mix
Promotion of the Year
6:00pm – 9:00pm Party in Exhibit Room with FREE Hors d’oeuvres & Carving Stations
Silent & Live Auction to Benefit Bryce Thomson Scholarship Fund
Thursday, November 10, 2016
8:00am – 3:00pm Convention Registration
8:00am – 8:30am Continental Breakfast
8:45am – 10:15am Concurrent Sessions
Catering & Off-Site Sales
Marketing 101 – New Shop Opening
Food Safety Modernization Act (FSMA) Part II – Writing Your Food Safety Plan
9:00am – 10:30am Supplier Meeting in Exhibit Room
10:30am – 3:45pm Exhibit Hours
10:30am – 10:45am Coffee Break
10:45am – 11:55am Concurrent Sessions
Setting Up a Safe & Legal Shop
Marketing 102 – Established Shop
Ice Cream Clinic Review
Noon – 12:45pm Luncheon (Ticket Required)
12:45pm – 1:45pm Concurrent Sessions
Hand-On Equipment Demo, Part 1
What Type of Wholesaling is Right For You?
Advertising with Social Media
1:50pm – 2:30pm Ice Cream Clinic
2:35pm – 3:30pm Concurrent Sessions
Hand-On Equipment Demo, Part 2
Trends – What’s Hot
Drawing New Hires & Interviewing Techniques
3:30pm – 3:45pm Coffee Break
3:45pm – 5:00pm  Concurrent Sessions
What I Learned after One Year in Business
Creating & Selling Frozen Novelties
Final Question & Answer
6:00pm – 6:30pm Cocktail Party
6:30pm – 9:00pm Awards Banquet
Friday, November 11, 2016
10:30am – 2:30pm Tour – National Automobile Museum

PLEASE NOTE: Seminar Topics and/or dates and times are subject to change due to the availability of speakers.